Doug Shapiro

The Mediator | Doug Shapiro | Substack

by Doug Shapiro

About Doug Shapiro

The Mediator explores the structural changes reshaping the media industry and the implications for the media business, culture, and society. There are a lot of good (and some great) Substacks and newsletters about media.

A Living, Breathing, Mental Model

Media gets a lot of coverage, but most of it dissects the daily news, yesterday’s earnings report, or the latest rumor about who said what about whom. Instead, I focus on the fundamental, structural trends.

The central premise underlying The Mediator is best captured by something I wrote in Price Deflation in Media:

I’m a little bit obsessed with this question: how do you know what’s important? As the volume of information increases, it’s an increasingly hard problem.