About Alex Manderstam
Gather ‘round, people of the internet…
On Brand is a weekly newsletter about all things branding, content, the internet, business, and culture.
Each week, you can expect a rundown of what’s hot on the internet, an article about branding and content strategies, the coolest jobs in social and marketing, and more. Think of On Brand as your personal brand strategist who also happens to be chronically online, in the productive, pattern-recognition way, not the doom-scrolling way.
Bi-weekly Deep Dives: You’ll receive an insider-only strategy deep dive full of examples and actionable takeaways. Depending on what’s currently hot, this might be a brand or a creator case study, trend analysis, or framework for better content.
On Brand Workshops: We’ll deep dive into topics like content strategy, brand psychology, or, you know, creating really sick memes.