Ashish Kulkarni

Founders' Psyche | Ashish Kulkarni | Substack

by Ashish Kulkarni

About Ashish Kulkarni

Helping founders think smarter, decide better, and scale faster.

👋 Welcome to Founders’ Psyche, a newsletter that decodes the psychology behind startup success.

Whether you're a founder navigating the mental rollercoaster, an investor looking to understand what drives founder success, or someone fascinated by the behavioral side of entrepreneurship — this is where you’ll gain clarity, mental models, and actionable insights.

Startup success isn’t just about markets or business models — it’s a mental game. The right mindset, cognitive flexibility, and decision-making frameworks can make or break a venture.

Every week, you’ll get:

  • Research-backed insights into founder psychology
  • Mental models for decision-making, risk, and resilience
  • Real-world lessons from top founders and investors

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