Disruptive Play: Challenging Sports & Media Norms | Michael Cohen | Substack

Who is Disruptive Play and Why Should You Care?

Disruptive Play exists to challenge how sports and media businesses are built, distributed and monetized in a creator-led world.

We build, back, and advise companies operating at the intersection of sports, media, and the creator economy, focusing on where value is actually being created next, not where it used to live.

This is not a sidelines commentary platform. Disruptive Play is a collective of operators, builders, and change-makers actively working inside the shifts reshaping sports today. From new forms of IP and distribution to direct monetization, community and global scale beyond legacy media constraints.

Read more