About Citrini
Over the past century, 40% of returns have come from 1% of companies. Identifying these companies often depends on early discovery of market themes & narratives, the “megatrends” affecting not just individual companies or sectors but the entire economy.
This is the kind of approach to investing we utilize at Citrini Research. We attempt to highlight and demystify themes that will define the market’s distribution of returns for years to come.
By incorporating macroeconomics, second-order thinking, top-down sector analysis and a lateral approach to individual equities and markets in general, we aim to discover early & expand upon these themes for our clients.
It is our most firmly held conviction that narratives drive markets more than any other factor.