BUILT TO ENDURE

BUILT TO ENDURE

About BUILT TO ENDURE

Not Small is a newsletter that captures the magic behind “unsexy” businesses. They’re generally known as small businesses, but we are highlighting the not so small ones.

Not Small’s newsletter contains insights, stories and interviews on personal holding companies and businesses that don’t typically make the news cycle but are enduring, profitable businesses. We shatter the often narrow depictions of successful businesses in the media as venture-capital funded, and offer content featuring a diverse and inclusive community of business game changers that power American life.

Email Schedule

You can expect two emails per week:

Tuesday: Deep dive interview with a Founders / CEOs of not small businesses.

Friday: Essays on trends, companies, strategies, and structuring of ‘small’ businesses.